ABS-CBN will launch its campaign with the aim of encouraging Filipinos to play an active role in the upcoming 2010 Presidential Election. The campaign targets young Filipinos to proactively participate and initiate change as early as possible by registering to vote. The TV station encourages voters from here and abroad to report their respective concerns and observations regarding the election. Several voters booth were stationed in Metro Manila and in the provinces of Pampanga, Cebu and Davao .
So how does this campaign actually work? The volunteers who registered in the booth set up by ABS-CBN in different provinces will serve as their allies in delivering news to the people all over the Philippines on how the campaigns and the elections were conducted and held. They will report anomalies, pay offs and other illegal activities of people who are seeking elective positions. It is geared to implement the election code on a national level through the aid of young Filipinos via internet and mobile technology, cable TV, and radio services.
It is a long shot for this multi-media conglomerate to aim for fair and peaceful election but who can tell if it is going to be successful or not. The end result will be revealed on May 11, 2010 when the votes are cast and the winners are proclaimed. Until then, we hope that this endeavor could at least alleviate the election-related crimes and occurrences.
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